The World Rally Championship is preparing to introduce a new perspective for fans, with a Formula 1-style helmet camera set to be trialled during Rally Sardinia, the season finale.
The technology, already used successfully in Formula 1 and other major racing series, is designed to bring viewers closer to the action by providing an immersive view directly from the driver’s helmet.
The WRC has previously explored the possibility of using helmet-mounted cameras, including testing a prototype developed by Italian helmet manufacturer Stilo in 2024. However, drivers have so far only been able to use the technology during testing sessions and not during official WRC events.
That is set to change in Sardinia. One of the M-Sport Ford cars will be equipped with an FIA-approved integrated helmet camera developed by Bell Racing Helmets. The system uses technology similar to that already seen in Formula 1.
The camera will be tested during Thursday and Friday, with the possibility of its footage being included in the live broadcast if the system performs as expected.
According to WRC CEO Eric Boullier, the helmet camera is part of a wider strategy to modernise the championship’s television and digital coverage. The goal is not only to show more action from the stages, but also to give fans greater access to the emotions, personalities and behind-the-scenes atmosphere of the championship.
The WRC is also looking at increasing the amount of data and camera footage transmitted from rally cars, while plans are being developed to transform the service park into a more interactive WRC Arena.
Photo Credits: Μ-Sport
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